Analysis Of Travis Scott s Ascension Of Fame - 930 Words

Travis Scott’s ascension to fame was unprecedented. His career, marked by the mid-2013 release of his debut mixtape Owl Pharaoh, had not even began when he signed not only to Epic Records, which has housed acts such as Ozzy Osbourne, Michael Jackson and Celine Dion but also to Grand Hustle Very G.O.O.D Beats (as a producer), the label imprints of hip-hop juggernauts T.I. Kanye West. Since then he has released a solid project in Days Before Rodeo, Rodeo’s predecessor and has boasted countless credits, producing for many of music’s biggest acts such as Drake, Jay-Z, Kanye West Rihanna, thus gaining respect and support from fellow musicians and fans alike. The expectations for this album were high and I evaluated the album in terms of Scott’s individuality and the album’s lyrics, features, production, cohesiveness and replay value to see whether the expectations were met. Individuality is key; setting yourself apart from the competition and longevity are almost interchangeable in the music industry. While listening to this project, it is evident that, lyrically, Scott brings nothing new to the table. Chris Gibbons, writer for Hip-Hop website The Boombox, states that Scott â€Å"wears his influence[s] on his sleeve† and he simply does not care. His melodic, heavily auto-tuned and high energy songs all point to influences stemming from artists such as Future, Young Thug, Swae Lee of Rae Sremmurd, labelmate Kid Cudi and mentor Kanye West. On â€Å"Apple Pie,† Scott states that he’s